Cherries stars Luis Sinisterra and Chloe Gilroy took centre stage in a shoot for the Superstore's spring fashion range.
They were joined by some of the club's product ambassadors as they highlighted the fresh clothing range that's now available.
The Superstore at Vitality Stadium has the full range, so that you can try before you buy, or you're welcome to take a look and purchase your items online here.
Flick through the above gallery to see the best of the images.
